Always DHL
MetaDesign enables over half a million DHL employees in 220 countries to understand, manage, and deliver their brand.
Capabilities
Managing your brand
We make it easy for you to manage your brand wherever it communicates. Digital management tools, employee training, lead agency services or a 24/7 brand helpdesk: our creativity extends to the solutions we tailor to expand and simplify the management of your brand around the world.
Services
- Digital brand management
- Brand guidelines
- Brand trainings
- Brand helpdesk
- Print production
Brand management made simple
Take the guesswork out of expressing your brand
Too many companies waste time and money by allowing their people to guess at how to design effective communication. By defining your brand clearly from an implementation standpoint, from colors to templates, brand manuals and digital branding portals, we create the standard reference a global brand needs.
Flexibility within context keeps your brand fresh
How flexible can a brand be while remaining consistent? By defining a clear standard for the framework of your brand, your staff can create fresh visuals and copy that stay within an overall branding system. This takes the aesthetic question out of design, letting you make highly creative decisions that are right for your unique identity in the marketplace.
“With the new brand management system we can be sure all our content is current, on brand and available to all brand users. If we update something, we can communicate that to everyone quickly. That makes implementing a consistent brand look far easier, and it enhances the efficiency of our work.”
Maria Reibenberger, corporate brand management department, voestalpine AG
Beyond guidelines: Digital brand management
Managing a global brand is more than ticking boxes on a checklist. It is an active collaboration among people from various departments, sites, countries and even continents. Our innovative brand management system provides the tools you and your staff need: flexible databases, interactive platforms and brand documentation.
Ongoing support beyond the launch
MetaDesign is there during and after the launch of your brand, providing expert support to be sure it stays on target. Whether through staff training, dedicated phone support or a wide range of production services, we ensure that you are able to implement and maintain your brand to the best possible standard.