Marcel Krempin and Frank Müller strengthen creative leadership in Berlin and Düsseldorf. Robert A. Schaefer moves from Düsseldorf to Beijing as creative director. Dirk Pahmeyer (brand strategy director) joins management board in Düsseldorf.
MetaDesign, Germany's leading branding agency, has won the pitch for the new brand look and feel and the campaign for the ADAC Postbus.
Springer Medicine, a specialized publishing house, is now working with MetaDesign, Germany's leading agency for corporate design and branding. MetaDesign won the pitch against three other candidates. The long-term objective is to develop a creative visual concept to position Springer Medicine as a digital publisher, and to strengthen the communicative impact of its product brands.
With MetaDesign Genève, MetaDesign is opening its sixth office after Beijing, Berlin, Dusseldorf, San Francisco and Zurich.
Ingrid Salamon (managing director, MetaDesign Beijing), Elaine Abels (head of business development, MetaDesign Berlin) and Daniel Leyser (brand consulting director, MetaDesign Berlin) join the agency's leadership team.
Leipziger Messe GmbH has contracted MetaDesign, Germany's leading agency for corporate identity and branding, to develop a strategic communication concept for its trade show group AMI, AMITEC, and AMICOM.
From 5 to 7 February, WINGAS, one of Germany's biggest natural gas companies, appeared at the E-world trade show in Essen, Germany with a new exhibition booth.
Effective 28 February 2013, Matthias Henkel, PhD, is resigning from his post as the director of museums for the city of Nuremberg to join MetaDesign as a consultant for brand communication in the arts sector.
Sven John became the head of strategy at MetaDesign, Germany's leading agency for corporate identity and branding, at the beginning of 2013. In this role he is a member of the management board and is responsible for driving the expansion of MetaDesign's strategic brand consulting offerings across all sites.
Energie und Wasser Potsdam (EWP), a municipal energy and water company in Potsdam near Berlin, Germany, launched a product campaign to draw attention to its new products and brand look at the end of January.