Düsseldorf News

Prof. Uli Mayer-Johanssen, Chairwoman of the Executive Board: presentation

Florian Dengler, executive creative director: talk “The Future of Branding”

This year’s REBRAND 100®, one of the most important international branding competitions, has awarded seven prizes to MetaDesign for its strategic repositioning and redesign work.

Robert A. Schaefer, creative director: talk “The last days of branding"

In July 2010 Merck KGaA, a pharmaceutical and chemical company based in Darmstadt, Germany, acquired Millipore, a laboratory supplier based in the USA. The branding and corporate identity experts from MetaDesign in Berlin advised the new partners during the merger through a comprehensive brand definition and positioning process.

Four projects by MetaDesign, one of the leading agencies for corporate identity and branding, were winners at this year’s iF communication design award.

Professor Uli Mayer-Johanssen, chairwoman of the executive board: award winner

Professor Carl-Frank Westermann, creative director: talk “Acoustic branding – how sound is becoming part of brands and their identities“

Professor Uli Mayer-Johanssen, chairwoman of the executive board: talk “Corporate identity and corporate design”