MetaDesign hosts Brand New Day 2010

Exploring uncharted territory!

MetaDesign, Germany’s leading branding and corporate identity agency, invites its clients along with other branding specialists and leaders to the MetaHaus for Brand New Day 2010 on 17 June 2010.

Under the motto “Exploring uncharted territory! How people and companies are forging new paths”, renowned representatives and pioneers from the fields of science, business and the media will discuss ways of conquering uncharted territory in personal, social or business challenges.

How can you explore unknown terrain? How do new ideas and new structures determine your direction? What direction are consumers, brands and markets going? Critical and cross-disciplinary in their approach, high-ranking speakers will address these issues, including Professor Max Otte, a best-selling author and renowned economist, Karim Rashid, an international design star, Dr David Stachon, marketing director for the ERGO insurance group, and Dr Hani El Nokraschy, founding member and vice chair of the supervisory board at Desertec Foundation.

2010 marks the third year that MetaDesign is hosting Brand New Day. It offers branding specialists and other interested people from all business sectors the opportunity to exchange ideas and thoughts about current issues, developments and trends in branding.

Professor Uli Mayer-Johanssen, chairwoman of MetaDesign, is delighted: “It’s tremendous that this year too we were able to assemble a group of such top-notch speakers for Brand New Day. The interdisciplinary aspect – examining an issue from various perspectives – is especially important to us. I am looking forward to an exciting day with an inspiring exchange of ideas.”

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